Tag Archives: strategy

Business Plans – Do I really need one?

Any business, whether it is just starting out or is considering the next stage in its development, will need a business plan. A business plan serves several important purposes. Perhaps the most obvious is to help raise funding. A business … Continue reading

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2016 – Start as you mean to go on.

2016 – Start as you mean to go on. For a sales and marketing strategy to be effective, whatever the size of the business, it is important to work to a plan. The purpose of a sales plan is to … Continue reading

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Understanding your Customers

With the customer increasingly becoming the driving force in all areas of business, companies must make sure they understand their customers and what they want. Most commentators agree that the principal purchasing factor for customers is ‘best value for the … Continue reading

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Talk to your Staff

Your staff are your key business asset. They know your business, and can highlight practical issues that arise on a day-to-day basis, helping systems to become more efficient and cost-effective, and identifying opportunities for generating new business. Involving them in … Continue reading

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New Staff Induction

Recruiting new staff takes up precious time and resources, so once you have found the right person for the job make sure you allocate sufficient time and resources to induct them properly. If you do not, you risk losing the … Continue reading

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Meeting Customer Expectations

    Meeting your customers’ expectations In many ways, developments in e-commerce are setting the standards for the rest of the business world to follow. Nowhere is this truer than in the area of customer relations. Advantages Doing business online … Continue reading

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Time management

  Optimising your work time begins with identifying the causes of wasted time and learning to avoid them. Here are some suggestions: Procrastination – Indecision, or not making a decision at all, is perhaps the biggest cause of ‘inactive’ time. … Continue reading

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